Oliver James White On Fulfilling Project’s True Potential
Project: Nu Moon, 2020
Words & Artwork: Oliver James White
Over time, through music projects, I’ve learned to explore the client’s concept and vision in writing well before jumping into digital programs.
Too often I would sketch in 3D and hope for an idea or a visual to fall into my lap. This approach often led to a lot of time spent unproductively, with many concepts that I enjoyed the look of, but did not fit the brief. Once a concept truly makes sense and fits the story, the process of making suddenly becomes exciting and inspired.
Put yourself in the shoes of every client. I loved listening to the song while working and I think by doing that, a part of it made its way into the mood of the final result.
The benefit of really listening to the client will help you reach the project’s true potential.
Oliver James White is an Australian designer based in Adelaide with a strong emphasis on 3D image-making and animation.
Project Credits
Oliver James White, in collaboration with JJ Weihl / Discovery Zone
Music & Video Direction: JJ Weihl
Production: JJ Weihl & ET
Mastering: Josh Bonati
Artwork: Oliver James White
